About us
HOST in a nutshell
HOST2Transform builds on over 30 years of expertise in global leadership education and consulting. Next to our HOST Education Certification and Licensing program for consultants & leaders, we provide sustainable human-centered:
- executive (team) coaching
- global leadership program design & delivery
- change leadership capability building (interim & consultancy)
- strategy enablement through culture change
- high-performing teams
- effective multidisciplinary collaboration
- workplace social innovation
- executive search
The personalized and tailored HOST approach enables you to anticipate to emerging workplace challenges. We partner with forward-thinking and purpose-driven consultants (individuals, agencies, firms), leaders and organizations to humanize the way we work, learn, and lead (host) to transform people, businesses and societies towards a sustainable future for all.
Are you ready to drive human-centered leadership for sustainable change?
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Our Story | The HOST Approach | In the News | Our Values | Our Talent & Impact | HOST Stories
Our Story
What in 2012 began as 20-minute HOST sessions—a “Fitness for your Mind & Network” in a co-working space in Amsterdam, has evolved into the cutting-edge HOST platform for human-centered leadership education, consultancy, training, and coaching.
HOST stands for unlocking Human energy, Openness to engage, Shared perspectives & resources to help Transform people, teams, organizations, and societies.
Over the years, HOST has grown into a vibrant global community of practitioners—experienced consultants, trainers & coaches, and L&D-, HR-, Change leads, and executives, all united by a shared mission, namely:
Humanizing the way we work, learn, and lead (HOST) to transform people, businesses, and society towards a sustainable future for all.
Our growth journey
2030 – HOST to be the standard in leadership & L&D
2030 state
2025 – HOST Licensing – Growing a sustainable business ecosystem
Current state
2020 – 7 HOST B2B Solutions One Platform
To increase accessibility of HOST Solutions and career and business opportunities for our growing community, we launched the online HOST platform: an interactive workplace that continuously evolves by sharing best practices, skills and experiences between HOST professionals and consultants who are on a mission to support the transformation of people, business, and society towards a sustainable future for all.
2017 – Global partnerships to scale impact
HOST certification allowed for rapid growth of a global community of practitioners. HOST practitioners were eager to spread human-centered leadership across and beyond organizations, and thereby make HOST accessible to more people. This inspired the partnership approach introducing Licensed Partners of the HOST framework to scale impact, and create win-win-win opportunities on a people, business, and societal level.
2016 – Certified over 150 HOST practitioners in one year
Forward-thinking organizations, like-minded peers, change consultants, coaches, and trainers based in the EU, USA, and Asia requested a train-the-trainer experience to enable their own organization and clients to transform from the inside-out and outside-in. The network of HOST practitioners grew organically over time. The train-the-trainer approach was further professionalized by setting up the HOST certification.
2014 – Hosting human connection in the workplace
Jessica Tangelder and the early HOST adopters, peer consultants, coaches, facilitators and trainers, validated that “a sense of belonging” and feeling connected with self and others was lacking in most (co)workspaces which is a primary human need to flourish in (work)life.
The lack of connection and engagement in the workplace inspired Jessica, now HOST2Transform founder, to initiate 20 minute “fitness for the mind & network” sessions. These sessions became known as “host to transform” sessions. The goal bak then was to help leaders and business owners, part of teams and organizations, continuously develop and grow as a person, professional, and business, by boosting their networks and mindset.
The HOST approach
HOST2Transform leverages the HOST approach to set the new human-centered standard in leadership, business, and education (L&D) by connecting people with themselves, others, and their environment; their ecosystem and nature. HOST stands for:
- it’s independent and evidence-based approach —created by and for the people
- a global community of HOST Practitioners— experienced purpose-driven consultants, L&D, Change, HR leads and executives— integrating and validating in their day-to-day work, business and life
- a global ecosystem of licensed partners collectively scaling our people, business and societal impact
- a way of working, educating (L&D) and leading
- cutting-edge platform with well-rounded integral solutions for all your leadership and change programs and interventions
- agile for the people
- the social method for human connection
- approach to lead yourself and others, to become as normal for leaders as an MBA
HOST is…
…Agile for the people
Elianne OeiStrategy Consultant & Interim CFO
…the new normal how to work, learn, and lead yourself and others
Dick RügerAgile Transformation Consultant
…refreshing and action-driven education that places the students needs in the center
Sylvia BronckhortsBusiness Education Innovator
…not prescriptive but flexible for you
to use in your own best ways
Rike van HattemSenior Account Manager
…a community set up to make
human-centered leadership great!
Soraya Lagcher-LantingChange Leadership Consultant
…helps you understand fast and smarter ways of having change accepted
Elianne OeiStrategy Consultant & Interim CFO
…a philosophy and framework that
captures the essence of identifying the most important link in the workplace— the people
Kendra PrescottCounselor & Leadership Consultant
…the ‘formula’ for human connection to
lead ourselves and others in the 21st century
Annemieke de Bruin Educational Designer
…the minimum framework for maximum
freedom, innovation, and ownership
Jessica Tangelder Founder HOST2Transform
Human-centered Leadership Consultant
…critical for business success as it embodies alignment, trust, and awareness of self and others
Kendra Prescott Counselor & Leadership Consultant
…an infinite learning journey for continuous growth and development on all levels
Elefteria KayotiInnovation Coach
…very practical, powerful, and something you can enjoy!
Eric de BruinConsultant & Interim
…to become as normal
for leadership as an MBA
Elianne OeiStrategy Consultant & Interim CFO
…cutting-edge platform in line with my values
Kendra Prescott Counselor & Leadership Consultant
…a living organism created by the people
Adda van ZandenLeadership Consultant
…the evolution of leadership
Kendra PrescottCounselor & Leadership Consultant
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With the HOST approach
you & organizations leverage



HOST’s Purpose
Paradigm shift from system-centered towards human-centered ways in how we work, learn, and lead.
HOST’s ways of working
Personalized, virtual & blended for continuous leadership development and improvement on all levels.
HOST’s Platform
One platform – 7 HOST integral Solutions to drive sustainable human-centered development, change, innovation & transformation.
HOST’s Impact
Scaling people’s wellbeing, business innovations, and sustainable societies.
Work with us and scale the ripple effect of people-business-societal impact. Our profit is shared with our
HOST business ecosystem, invested in HOST Hubs & Facilities, and in SDG-startups & -programs.
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Our Shared Values, Mindset & Behaviors
Human Energy
The quality of being honest and having strong moral principles is the primary quality we look for when building long term trustworthy partnerships with our team, clients, participants, stakeholders, and communities.
Openness
to Connect
We are curious and open minded to discover new perspectives, solutions and ways of working. Our highly diverse team represents various disciplines, generations, ethnicity, and gender.
Sharing Perspectives
& Resources
We are curious and open minded to discover new perspectives, solutions and ways of working. Our highly diverse team represents various disciplines, generations, ethnicity, and gender.
(Systemic) Transformation –
World Citizenship
We are curious and open minded to discover new perspectives, solutions and ways of working. Our highly diverse team represents various disciplines, generations, ethnicity, and gender.
Our Team of Talent
Meet our diverse ecosystem of talent!
Board of Advisors
HOST Faculty
Licensed Partners
Core Team
Marjolein-Maree-HOST-Member-HOST2Transform-Human-centered-leadership-copy
Elianne-Oei-HOST-Member-HOST2Transform-Human-centered-leadership
Adda-Van-Zanten-HOST-Member-HOST2Transform-Human-centered-leadership
Dick-Ruger-HOST-Member-HOST2Transform-Human-centered-leadership
Paras
Website Mgmt
Elena
Branding & Marketing
Drashti
Social Media & Comms
Simon
Platform/ IT
JM
Customer Service
“The international business and people approach is making HOST a unique partner for all your leadership and change programs.”
Marjolein MareeGlobal Leadership Consultant, with 40 years experience
“I love the spontaneous way participants take on a positive attitude which makes them more flexible and supporting to their team.”
Adda van ZandenInclusive Leadership Consultant
“I partner with HOST because I believe in it’s organic, open, and human-centered approach.”
Elianne OeiStrategy Consultant & Entrepreneur
What Client-Organizations say:
“HOST2Transform supported our organization in its transition to becoming a globally harmonized, data-driven entity. Through personalized executive coaching, team facilitation, building a community of practitioners for rapid testing, and alignment sessions with the executive board, we created a safe space to speak up, share challenges and best practices, and align on the broader change approach and vision”.

Koenraad WitteveenHR Group Manager, Transforming Agriculture/ FMCG
HOST Service: Cultural Transformation (end-to-end)
During a transformative period within our payroll team I’ve had the pleasure of receiving coaching in change management by Jessica Tangelder [Licensed HOST Consultant]. Having little knowledge and ability in this subject she discussed with me interesting change theory, approached our challenges with a very practical and tailor-made manner and put in a lot of fun through little games during the change sessions. As a result a felt empowered to tackle the change within our team. HOST will most definitely impact your view and approach on change management!

Hanno van BreugelSenior Manager, Payroll Technology at Deloitte.
A very impactful sessions that connected our newly enrolled participants—change agents in healthcare—through maximum engagement, energy, fun, and impact! It was amazing to see the shift in energy as people took ownership of their own learning and transformation process. This was a key indicator of the Health Transformation School’s success in turning a group of individuals into a community of supportive professionals, each contributing to positive health in their unique way.

Joost BoerenkampProgram Manager Alles is Gezondheid & Health Innovation School
Transforming Healthcare
HOST Service: Interactive Keynote & Power of Influence Workshop
HOST2Transform helped me illuminate and focus on my Transformational Purpose, a invaluable way to look at your personal life and career. It helped me reflect on my future based on my strengths versus my limiting beliefs. Happy with my new step in my career!

Saskia JongmaDeputy director Sustainable Economic Development
at the Ministry of Foreign Affairs.
Transforming the global economy through equitable finance
HOST Service: Executive Talent Search
Takeaways from today’s online HOST Growth Cycle:
Choose curiosity over judgment.
Focus on the person, not the position or role.
Recognize the power of energy and how you influence it with (non)reactivity.
Practical steps to introduce serendipity in the workplace: Create space for connection with minimal structure to maximize value. Keep it simple. My goal is to expand these network sessions into a thriving community of practitioners making it both fun and valuable.

Katie MinderhoudKnowledge Manager Solidaridad Europe
Transforming agriculture
HOST Service: HOST Education & Consulting
“Instead of letting participants perform a ‘trick’, I now challenge them to own their new skill and employ it in their own unique way.”

Coen BavinkHuman Resource Expert
Transforming HR
HOST Service: HOST Education & Consultancy
HOST for Organizations
HOST Consultancy—
End-to-end &
Stand-alone SolutionsYour trusted partner in strategizing, upskilling, and guiding leaders to build resilient, adaptable, and continuously improving —future-ready— organizations
HOST Events
Regularly Licensed HOST Consultants offer HOST Demo’s
and tasters for individuals and organizations. Check the availability below
HOST Demo’s
for Individuals
Experience the HOST approach to unlock transformation (change and innovation) within individuals, teams, organizations, and societies
HOST Demo’s
for Organizations
Discover how we help strategize, upskill, and guide your organization and leaders to build a culture for resilience, adaptability, and continuous improvement —a future-ready organization
Check availability
HOST Retreats (new!)
The tables of turned! Now you, HOST practitioner, get the opportunity to be HOSTed: to decompress from your daily work-life, being of service to others. Together we (re)design our work-business-life style while balancing our physical, mental and spiritual wellbeing. Get connected with self, others, and nature.
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