Why joining HOST?

Program for experienced consultants
and leaders aspiring to humanize the way we
work, learn, and lead to drive sustainable change

Everyone featured on this website is a certified HOST and transformation pioneer who has helped shape our journey and scale our impact.

Where practitioners
apply HOST:

Welcome to the
Evolution of Leadership

From Collision Sessions to a
Global Movement

What began in 2010 as 20-minute “Fitness for Your Mind & Network” sessions in an Amsterdam co-working space, has evolved into a global platform for human-centered leadership consultancy and education—training, coaching, and facilitation.

Originating from these practitioner-led sessions, HOST was built by professionals for professionals — people who needed approaches that work in real client environments, not just in theory.

HOST integrates behavioral science, systems thinking, and  practical leadership tools to address the human factors that determine whether transformation 
efforts succeed or fail.

    From methodology and capability to scalable impact

    Today, HOST supports experienced consultants, executives, and organizations through education, consultancy, and tailored end-to-end programs in building:

    • Engaged and empowered talent

    • High change readiness and adoption

    • Psychological safety and trust

    • Continuous innovation capability

    • Resilient, future-ready leadership cultures

    HOST helps organizations turn transformation from a disruptive event into a sustainable capability.

      Our impact at scale:

      Certified & Licensed
      HOST Consultants
      0 +
      Impacted
      people
      1 0 +
      Impacted
      organizations
      1 0 +
      Leveraged sustainability initiatives & start-ups
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      How HOST benefits you, individuals,
      teams, organizations, and societies...

      HOST is more than a methodology — it is a global community committed to humanizing the way we work, learn, and lead to create lasting change across people, business, and society.

      Through this shared purpose, practical tools and a global ecosystem, HOST amplifies your credibility, expands your service offering, and increases your impact.

      By joining the HOST community, you gain:

      • A structured framework for human-centered transformation

      • Access to advanced tools and learning programs

      • Peer collaboration and business support

      • Enhanced positioning as a trusted transformation partner

      • Opportunities for certification and licensing

      Backed by a global network of certified practitioners, HOST enables you not just to lead change — but to become your own tool for sustainable people-business-societal change.

      Example of Change Topics
      we have supported clients with

      Positive
      Health Care

      Psychological &
      Social Safety

      Employee Engagement

      Digitalization
      AI & Robotics

      Cyber Security
      & Data Ethics

      Performance-Driven Work

      Merger & Acquisition

      Globalization

      Environment, Social & Governance

      Diversity, Equity
      & Inclusion

      Energy
      Transition

      Strategy Enablement

      Hybride & Remote Leadership

      Culture for Continuous Improvement

      New Ways of Working

      SEEN IN:

      What Certified & Licensed Practitioners say:

      An infinite and personalized growth journey where you never stop learning

      A global community dedicated to accelerate human-centered leadership for sustainable transformation

      Very practical and powerful tools. It's fun, something you can enjoy!

      It helps teams and organizations to adopt an entrepreneurial mindset; dream big, and start small

      Participate in the evolution of leadership, a paradigm shift

      Shifting transformation from a disruptive event into a sustainable capability

      It really focuses on the human, as it all starts with leadership


      Helps you understand of smarter and faster ways of having change accepted

      A new refreshed, action-driven approach to learning together, that places participants’ needs at the center.

      HOST is...

      Who we are and our Case or Change (Why)

      For whom? What benefits. When NOT to sign up.

      What do you get? Curriculum & deliverables

      How does it practically work?

      What does it cost (investment in time, money & effort). What is the average ROI.

      Who delivers? HOST faculty.

      What to do next if interested?

      We are excited to launch the world-class HOST program 16th cohort, validated by over 190 Certified HOST Consultants and leaders, to scale human-centered leadership for sustainable change. Are you ready to take the leap? Book a complimentary session to discover whether HOST is the right fit for you:

      Discover here how it all started and read our manifesto.

      Become a HOST Certified & Licensed Partner

      Whether you are an individual, team, group, faculty, agency, Big 4 consultancy firm, small or large scale organization, we are here to help you build and scale human-centered change leadership competencies and culture across your organization —with ease, joy, and people-business-societal impact.

      HOST provides you with an innovative approach, meta-skills, flexible program designs, interventions, strategies and solutions for you to incorporate into your practices or services to unlock the potential within individuals, teams, and organizations, and drive sustainable change.

      HOST enables executives and boards to develop most urgent capabilities, like change leadership, role model behavior, and visionary storytelling. To align and work in congruent ways, tap into strategic and lateral thinking, to help your organization sustainably transform, change, grow or innovate.

      HOST provides an innovative approach, program designs, and interventions for your faculty or teams of trainers to incorporate into their curricula or services and scale human-centered change leadership competences across your organization.

      Accelerate sustainable transformation and leverage
      your impact. Incorporate the HOST approach, program designs or solutions in your services or portfolio and deliver the best value for your organization or clients.

      What HOST Certified
      Consultants & Leaders say:

      HOST-logo-spinning-wheel-to-transform
      Paradigm shift - HOST in a nutshell

      Participate in today's solutions to address tomorrow's most pressing challenges— both in and outside the workplace

      The global urge for people, business, and societal transformation is real.
      Below we explain the global megatrends: the six key workplace challenges.

      Workplace exhaustion

      PEOPLE – Burnout is number 1 work disease in most countries and costs employers $70,000 based on 242 days per case, and costs society billions per year.

      Accelerated change

      BUSINESS –  Innovation is no longer a choice: 40% of current Fortune-500 companies will no longer exist in 2027. 

      ESG compliance

      SOCIETY – Companies face cultural and organizational challenges in achieving their ESG (Environmental, Social, and Governance), often demands significant changes, including new mindsets, processes, and training, which can encounter resistance. 

      Disengaged workforce

      PEOPLE – Skill-based organizations enables employees to switch jobs within the same organization. Upskilling them into new leadership positions or roles can make a difference. 

      Failing tech adoption

      BUSINESS – Companies invest roughly $3 trillion annually in change and transformation projects, yet around 70% of these go over budget or fail to meet their objectives.

      Talent turnover

      SOCIETY – 50+% of talent prefers to work for ethical, moral, and purpose-driven companies. Average annual worldwide employee turnover rate is 10,9% per year, average costs $241,250 per event.

       

      What we mean by transformational
      success and impact

      We measure to scale our impact. Below are selected examples of the return on investment organizations have achieved with HOST practitioners and consultants.

      Click on image to enlarge

      Strengthen your consultancy and leaders practices and services today:

      HOST embodies what is critical for success:
      alignment, trust, and awareness of self and others 

      Kendra Prescot, Leadership Consultant

      Infinite leadership development - HOST in a nutshell

      Overview 15-week HOST
      Personalized Learning Journey

      Your world-class growth experience—internalizing human-centered leadership to drive transformation across people, organizations, and societies. Grounded in integrity, human connection, joy, and scalable impact.

      Colors codes:

      HOST Your Personal Leadership 

      HOST Design Toolkit 

      Quarterly HOST Labs 

      1:1 Coaching sessions
      (on-demand)

      HOST Business Innovations (licensing)

      “A much more organic way of gaining knowledge
      and
      experience than a lot of other programs.”

      Dick Rüger, Agile Transformation
      & Leadership Consultant & Coach

      Step into future-ready human capability building—

      Human capabilities that AI and technology cannot replace

      One platform - 7 HOST Solutions - HOST in a nutshell

      A world-class, participant-led,
      and continuous learning journey

      Below an overview of the HOST Program, including the HOST Enablers, designed to equip you to work, learn, and lead in human-centered ways to drive transformation across executives, teams, and organizations. 

      Like to learn more how you and
      organizations can benefit from HOST?

      “It’s an infinite and non-prescriptive learning journey
      where you have the freedom to pick what is valuable to you.”

      Eleftheria Kayoti, Innovation Coach

      Short stories by HOST Consultants

      More stories, by real people, making a real impact

      Ready to create your own HOST impact story?

      “The HOST framework gives more grip and confidence to drive human-centered transformation in my own work practice”.

      Annemieke de Bruin, Education Innovator.

      HOSTs-impact-Transforming-people-business-and-society-for-a-sustainable-future-for-all

      How we measure to scale
      sustainable transformation success

      A collective tool designed to help organizations measure, prioritize, and drive well-being, ongoing innovation, and sustainability (ESG). With robust, human-centered analytics, we help optimize sustainable performance for future-readiness.

      “I like that HOST is holistic in its approach,
      reach, and it’s intended impact.”

      Kendra Prescott, Counsellor & Leadership Consultant

      Collaborate within the HOST global ecosystem— a thriving, highly diverse, and purpose-driven network to help each other grow

      With supportive guidelines, rituals, HOST Programmed-AI support,
      24/7 peer and professional support, gives you a true homecoming experience.

      HOST Consultants’ diverse backgrounds, some examples:

      Education & Certifications
      • INSEAD
      • Columbia University
      • University of Amsterdam
      • Business University Nyenrode
      • Qualifications include: MBA, Sport & Health, Psychology, Economics, Finance, Technology, Organizational Anthropology, Sociology, International Relations etc.
      • International coaching and facilitation certifications (ACC, ORSC, ICF, IAF)
      • Change management (Prosci and Theory-U)
      • Digital Transformation and Project management (Agile and Scrum)
      • Personality assessment and team collaboration (Insight Discovery)
      • Facilitate process and product innovations (Design Thinking).
      • Business Innovations (Business Model Canvas, Lean Startup)
      • Optimizing organizations (Lean Sigma)
      • Diagnose and help build a work culture through Organizational Culture Assessment Instrument (OCAI).
      Incompany experiences
      • Large corporates, Fortune 50+ Companies: Google, ING, Nike, KPN, Siemens
      • Not-for-profit: multilateral organizations, NGO’s, public organizations: Solidaridad, UN, IFRC, Ministry of Health
      • Scaling Tech SMEs: Bol.com
      • Mid- and large-size consultancy companies: Accenture, Deloitte, BCG, Eden Mccallum.

      “Everyone is professional, trustworthy, has the willingness
      to learn and share, and dares to be vulnerable.
      And, also very important, we have a good laugh!”

      Soraya Lagcher-Lanting, Leadership Consultant

      The profile of a 'typical'
      HOST Consultant and Leader

      We are... Systems thinkers Perfectly imperfect Curious Autodidactic Non dualistic Servant Like able Humble Method agnostic Empathetic Open minded Thrivers in complexity Connecting the dots Not limited to a box Multi passionate High integrity Positive thinkers Idealistic realist ESG oriented Inclusive Growth minded Agents of change Lifelong learners Playful Talented connectors Safe space holders Sustainability oriented Global citizens Energetic Authentic Caring Critical Lighthearted humans, like you!

      The HOST Program is designed for a wide range of professionals, and is especially valuable for forward-thinking, talented, purpose-driven consultants, interim managers, executives, HR, and change professionals.

      HOST-Early-Adopter-Innovation-Curve
      • Senior consultants; advisors, trainers, executive coaches, educators, program designers, and facilitators
      • Board members
      • Senior (HR) managers and managers taking on a more senior and strategic role in their organization.
      • Supervisors 
      • Product owners
      • Specialist managers and change consultants on topics including: agile, lean, design-thinking, change management, innovation, strategy, sustainability, business, and transformation.

      “An ambitious community that is set up
      to make human-centered leadership great “

       

      Marja Godvliet-Rotgans, Theory-U Consultant

      HOST helps you understand smarter and faster
      ways of having change accepted

      Elianne Oei, Strategy Consultants

      Transform your world,
      and that of others

      Programs

      Choose your HOST journey—
      Tailored to your and your organization’s evolving needs.

      A human-centered, empowering, and highly engaging experience
      —seamlessly blending online and in-person interactions.

      HOST for Teams and Groups

      Our B2B In-Company team are happy to answer your questions and help you co-design a HOST Program that suits your executives, teams, and organizational needs. Book a HOST Needs Assessment or contact us at: connect@host2transform.com


      Kick-start Impact
      HOST for Emerging
      Consultants
      & Managers


      With up to 4 years of consulting or
      management experience

      2000
      1332
      / Monthly (excl. VAT)
      Duration minimum 3-months
      • For professionals seeking high-impact human-centered leadership capabilities to drive rapid, sustainable change.
      • HOST Academy
        Master the fundamentals of human-centered leadership and build a strong foundation for continuous growth.
      • HOST Growth Cycles
        Get unstuck with peer learning and professional support for real-world implementation.
      • HOST Global Community
        24/7 access to a global network of peers, support, and collaboration.
      • HOST Practitioners Certification
        Apply the HOST Design Toolkit to deliver high-impact, 4.5-star results.
      • HOST Training Labs
        120-minute simulations to test the HOST Design Toolkit and receive real-time, high-impact feedback from peers and the HOST team.


      Grow Impact
      HOST for Experienced Consultants & Managers


      With 5+ years of consulting or management experience

      1166
      833
      / Monthly (excl. VAT)
      Duration minimum 6-months
      • For professionals growing their careers in human-centered leadership to accelerate sustainable change across executives, teams, and organizations
      • Includes all Kick-start Impact features, plus:
      • 1:1 Coaching 2 x 45 min
        Personal- & Professional
        Human-centered Leadership support
      • HOST Master Certification
        Design tailored interventions and programs to drive sustainable change and scale measurable impact aligned with HOST’s 4.5-star standard.
      • Bonus:
        Two-day in-person HOST Labs & Training in Amsterdam


      Scale Impact—HOST for Independent Consultants
      & Interim Managers


      With 8+ years of consulting or management experience

      833
      666
      / Monthly (excl. VAT)
      Duration minimum 12-months
      • For professionals growing their (side) business in human-centered leadership to scale sustainable change
      • Includes all Grow Impact
        features, plus:
      • 1:1 Coaching 4 x 45 min
        Including HOST Business Innovations support
      • HOST Growth Cycles
        HOST Business Innovation group coaching and Business Ecosystem peer-to-peer support
      • HOST Consultant
        License opportunities

      Drive sustainable transformation with
      ease, joy, and scalable impact. Start today:

      Frequently Asked Questions

      How does the membership work?

      We view our memberships as emerging partnerships rather than one-off programs. HOST operates without recurring annual payments. You begin with a one-time payment for your first year (or 6- or 3-month period), and if you wish to continue your HOST journey, you’ll receive a discount on your extended membership.

      In your second year as an independent consultant, you’ll only invest €4,225 (instead of €8,997) for 12 months of access to the HOST Consultant License, with the opportunity to sell HOST services through the HOST platform. Depending on your business and client-facing experience, the average Return on Investment (RoI) is typically achieved since the start of your HOST membership as an (emerging) business owner.

      The 6-month and 3-month memberships can be extended for 3, 6, or 12 months, with discounts ranging from 10% to 30% after your first HOST experience. Ask your HOST Faculty lead about the available options or fill out the HOST Needs Assessment to co-design your own growth experience, as these options and your needs may have changed.

      Is the HOST Membership fully virtual?

      Yes, all memberships are fully virtual, interactive, case and participant-led.

      The additional 2 to 3-day HOST Lab Training in Amsterdam, in The Netherlands, is optional, an add-on to the HOST Consultancy License journey, not a must do, especially for those who care about their CO2 footprint.

      What are the requirements of taking part in HOST?
      • You commit to your own development and are able and ready to show up as an authentic person.
      • You agree and sign to the HOST Community of Ethics as part of the on-boarding process. To keep it a safe and nurturing place for peer learning (no sales!).
      • You align with our purpose and DNA
      • You agree with our 30-day money back guarantee policy.
      Where can I find the “ask HR/ my manager” template?

      You would like to apply HOST for the organization you work for? Use this template with best practices to “ask your manager”, or any other decision-maker, tailored to your specific context.

      How to start my HOST Journey right away?

      Kickstart your HOST Journey, today!

      By submitting the HOST Need Assessment you select your preferred HOST Journey, it will take us max 5 working days to review and jump on a 45 min complimentary clarity call. Based on your purpose, experience, DNA, and challenges we help you co-design your HOST journey that is 100% tailored to your context and matches your emerging needs.

      Starting dates

      We have 4 dates per year for your enrolment to be completed and to guarantee your spot.

      We’ve a cap of 20 seats available and work on a first come first serve basis.

      Officially kickstart your HOST journey meeting your peers during your first LIVE online HOST Growth Cycle.

      *We try to be flexible and organize timezone friendly time-slots joining from continents like Azia.

      Check the HOST Membership Calendar for all scheduled dates in real-time.

      What are the benefits of signing up today?

      Our pricing may increase over time as we continue to add value to our products. However, what matters most is that we provide a solution to the growing need to foster wellbeing, ongoing innovation, and sustainability (ESGs) both inside and outside organizations. With the HOST Metrics and impact measurement tools, we can collectively scale people-business-societal impact. These elements should always go hand-in-hand.

      Early adopters benefit from:

      • First-hand access to tools and HOST solutions in this new learning environment, with upgrades to the HOST offerings since 2021.
      • Co-creation on this journey, contributing feedback and ideas to add value to the learning environment.
      • High-end value at a medium price (compared to other programs, we are positioned in the lower tier of pricing).
      How does the 30-day money-back guarantee work?

      HOST is made by and for the people. We are human and can make mistakes.
      If we couldn’t help you after making our best effort to compensate for our errors, you will receive a full refund, provided you have:

      • Completed the onboarding process, including submission of the HOST Community Ethics form.
      • Participated in at least two HOST Growth Cycles.
      • Shared a real-life case or challenge.
      • Submitted 20% of the HOST Academy impact assignments.
      • Provided feedback to help us improve and add more value to the HOST experience.
      What to expect after payment?

      After payment, we begin your onboarding process:

      Step 1: You will receive an email containing the HOST Community Ethics form. Please submit this form before we can add you to the HOST Slack/Teams Community.

      Step 2: You will then receive the “Kickstart Your HOST Journey Guide” to help you get started smoothly.

      Step 3: Within a maximum of three working days, our supportive team will grant you access to the HOST Upskilling Leadership Academy, which includes the “Your Personal Leadership,” “HOST Design Toolkit,” and “Future-ready Business Innovations” learning tracks.

      Need any help? Reach out to us via connect@host2transform.com, and we will get back to you within 24 hours.

      Do you see a fit?

      Shared Purpose

      You share our mission to bring a more human approach to how we work, educate, and lead—helping create sustainable change for people, organizations, and society.

      Shared Experience & Talent

      You are used to working with senior leaders and diverse, high-performing teams, and you enjoy making sense of complex challenges in rapidly changing environments.

      Shared Core Values

      We believe that our shared core values—that include integrity, connection, impact, and joy—help keep our ecosystem strong, well-connected, and thriving. At the same time we encourage critical thinking that helps move beyond siloed or in-group thinking and invites fresh perspectives from outside.

      Lead by Example

      You are open to reflecting on your own thinking and behavior (meta-skills) and sharing lessons from real workplace experiences to support your own growth and that of your peers in human-centered leadership and sustainable change.

      In a nutshell—with the HOST approach
      you and organizations are equipped to:

      Paradigm shift - HOST in a nutshell
      Infinite leadership development - HOST in a nutshell
      One platform - 7 HOST Solutions - HOST in a nutshell
      HOSTs-impact-Transforming-people-business-and-society-for-a-sustainable-future-for-all

      Purpose

      Humanize the way we work, learn, and lead (HOST) to transform people, businesses & society towards a sustainable future for all.

      Approach

      Foster continuous learning,  (self) improvement— adopting a new way of working.

      Platform

      Leverage the HOST approach and solutions to accelerate transformation success and grow your business.

      Impact

      Measure to scale people (wellbeing), business (innovation), and societal (sustainability) impact.